Product Marketing

Marketing is an art of storytelling, and I’ve had the privilege to craft compelling narratives for various brands. From bold campaigns on Pinterest to meticulous marketing plans for landscaping businesses, my strategies are backed by thorough data analysis, ensuring cost-efficiency and impact.

EBY Underwear

In collaboration with EBY, a brand transforming women’s underwear, I led the ‘Best Undies Ever’ campaign on Pinterest as their Partner Solutions Manager. We showcased the product’s perfect fit using creative techniques like glitter and bedazzling while adhering to content guidelines. By targeting demographics with a genuine interest, we emphasized audience-centric marketing and innovation.

EBY remains one of my favorite clients, continuing to make a meaningful impact. Visit their website to learn more about their mission.


DreamSofa

For Dreamsofa Dreamlivings, the objective was clear: amplify conversion rates within a budget. By introducing the ‘Free Swatch’ lead funnel on the website, we identified high-potential customers. This granular targeting allowed us to craft niche ads, optimizing cost-efficiency. The results? A staggering 20x boost in monthly revenue. This campaign underscores my prowess in strategizing business solutions, leveraging data analytics, and ensuring optimal ROI.


Oasis Landscaping Utah

Oasis Landscaping, a Utah-based landscaping specialist, sought a roadmap to expansion. Tasked with aligning their brand vision with market demands, I crafted a comprehensive business and marketing plan. This involved a deep dive into their offerings, target markets, and potential growth avenues, balancing risks and rewards. Such endeavors highlight my ability to envision long-term growth strategies, understanding market dynamics, and positioning businesses for success.